- MBA with specialization in Marketing
- Managerial/ team leader experience of 8-10 years in Pharma marketing, preferred pharma sales experience of 3-4 years
- Good exposure and experience in Pharma product management, Market Analysis and Insights, Excellent Communication and Stakeholder Management skills
Should be open to travel.
Should have minimum 5-6 years of core marketing experience in Pharma, Medical Equipment Manufacturing, Healthcare Industry.
To develop the local Marketing Strategy for the Products portfolio of the Company and drive launch, campaigns, products and sales promotion as well as follow-up with internal stakeholders, working in order to achieve short- and long-term business objectives.
Managing Product Marketing and local marketing communication.
Competitor and market analysis, evaluation of market potential, and preparation of short to medium term marketing strategy.
Develop a competitive marketing strategy, executing counterstrategies when necessary
Drive execution of the corporate strategy - Campaign planning, monitoring, execution excellence & vendor management.
Implementation of Brand communication strategy and development of local marketing communication strategy.
Develop and implement specific promotional mix and manage promotional budgets.
Adapt portfolio strategy to the local customer needs.
Seek insights that support strategy development.
Motivate sales force and ensure they are prepared for successful execution.
Generate insights through data and review and analysis of market share data and identify action areas.
Communication of market insights to the field and development of strategies relevant to various geographies.
Champion Marketing projects end to end
Ensure and maintain customer focus.
Ensure cost control and effectiveness in the corporate communication and marketing functions.
Work Location: Bangalore
Salary: Not Disclosed by Recruiter
Industry:Medical Devices / Equipments
Functional Area:Marketing, Advertising, MR, PR, Media Planning
Role:Manager Marketing - Internal / External Communication
Desired Candidate Profile
PG:MBA/PGDM - Marketing
Buzzworks Business Services Pvt Ltd.
Contact Company:Buzzworks Business Services Pvt Ltd.